Perpetual Group Announces 44% Growth in 2020 and Plans for Future Expansion
Perpetual Group, a leader in investment and marketing, announced a 44% revenue growth in 2020. This milestone coincides with the company’s transition into a holding company. The shift is part of its strategy to invest in human capital and attract both national and international talent.
The company’s Board of Directors built a strong foundation to support this transformation. Their vision aims to grow Perpetual’s market share while reinvesting profits to ensure sustainable growth.
Focus on Human Capital
A key factor in Perpetual’s success is its focus on human capital. The group invests heavily in building a skilled and diverse workforce. This includes not only hiring but also offering continuous training to keep employees up to date with industry trends.
Ahmed Al-Masari, CEO of Perpetual Group, expressed his pride:
“We owe our growth to the dedication and innovation of our team. Investing in our people has always been a priority. Our training programs help employees excel, which in turn benefits the market through competitive services and products.”
Expansion and Strategic Goals
Al-Masari highlighted the group’s ambitious future plans. The company aims to expand beyond the Gulf Cooperation Council (GCC) to global markets. Perpetual’s goal is to turn its businesses into internationally recognized brands that showcase Arab excellence.
“We want to expand our footprint beyond the GCC,” said Al-Masari. “Our aim is to become globally recognized brands and achieve a market value of one billion Saudi riyals in the coming years.”
The group’s expansion will focus on both organic growth and strategic acquisitions. It will leverage strengths in financial services, marketing, and consumer products to create synergies across industries.
Diverse Portfolio
Perpetual Group’s investments cover many industries. It holds stakes in companies offering financial services, marketing, branding, and consumer goods. These sectors include skincare, haircare, mobile accessories, and online training. Each investment aligns with Perpetual’s strategy of diversification and sustainable growth.
In financial services, Perpetual’s companies provide business support, including feasibility studies and financial planning. These services help businesses achieve long-term success, which mirrors Perpetual’s own growth strategies.
Commitment to Innovation: How Perpetual Group Aims for $1 Billion Growth
Perpetual Group stays ahead through innovation. It constantly explores new opportunities in technology, marketing, and consumer products. These innovations enhance its offerings and add value for clients and customers.
By investing in cutting-edge marketing technologies, Perpetual has become a leader in both marketing and consumer goods. Its marketing services are known for creativity and effectiveness. They help brands build strong identities and connect with audiences.
A Bright Future: Perpetual Group’s Vision
As Perpetual moves forward, its leadership remains focused on sustainable growth. The company’s solid foundation, combined with its strategic vision, positions it for continued success.
Al-Masari concluded:
“Our transformation into a holding company is just the beginning. We look forward to continuing our journey of growth and becoming a leading Arab conglomerate on the global stage.”
With a clear expansion strategy and a commitment to innovation, Perpetual Group is poised to achieve its ambitious goals in the years ahead.
