Activities

  • Project Management
  • Audit & Research
  • Brand Workshop
  • Brand Strategy
  • Brand Identity
  • Brand Rollout
  • Brand Guidelines
  • Brand Toolkit
  • Media Test

Year

2020

AMSAAL: Elevating Scientific Research through Strategic Branding

AMSAAL Expertise in Venom Production and Toxin Distribution

Located at the heart of the United Arab Emirates, AMSAAL specializes in the production and distribution of venom and purified toxins. The company’s mission is to contribute significantly to global scientific research. To achieve this, AMSAAL operates high-level scientific laboratories that reflect its unwavering commitment to excellence. Moreover, through strategic partnerships with universities, research centers, pharmaceutical companies, and anti-venom manufacturing facilities, AMSAAL harnesses the power of automated milking procedures and advanced laboratory capabilities.

AMSAAL Commitment to Quality and Ethical Standards

In the specialized field of venom and toxin production, quality and safety are paramount. AMSAAL goes beyond industry standards by implementing rigorous testing protocols. The company ensures that all products meet the highest quality benchmarks. Furthermore, AMSAAL’s commitment to adhering to WHO protocols for animal welfare solidifies its reputation as a responsible leader in the industry. This dedication positions AMSAAL as a trusted partner in the global fight against venom-related health issues.

Crafting a Strategic Brand Identity

Perpetual Agency was entrusted with creating a brand identity that reflects AMSAAL’s dedication to quality. We focused on crafting a visual and verbal identity that communicates both technical expertise and a commitment to ethical practices. The brand strategy we developed highlights AMSAAL’s role in advancing scientific research and innovation. We ensured that the branding was versatile, making it effective across various platforms, including digital media, packaging, and corporate communications.

Strengthening Market Position and Credibility

The branding work we delivered for AMSAAL strengthened its market position and enhanced its credibility within the scientific community. The brand now serves as a powerful tool, conveying AMSAAL’s mission to contribute to global health and safety through innovative and ethical practices. Consequently, AMSAAL’s brand effectively represents its role as a key player in advancing scientific research worldwide.

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ASARI BEAUTY

ADVERTISING/ BRANDING/ DIGITAL MARKETING/ VIDEO/ WEBSITE